Super soft
vintage wash
thick fleece 
drop shoulder
boxy 
oversized fit 
with the perfect amount of slouch. 

The search for the perfect hoodie is over. 

For as long as Everyday Magic has existed, it has been a portal. To a new state, to healing, to death and rebirth, to creation, connection, community and magic. A threshold passed on the way home. For this collection, we took our core Everyday Magic Portal design and paired it with softest, most grounding fabrics we could get our hands on. The best pieces of clothing are the ones you reach for when you want to feel safe, warm and entirely yourself. Something that covers you but also holds you. 

I consider myself something of a sweatshirt connoisseur and after a decade of making merch I am overjoyed to put forward what will forevermore be EM’s signature hoodie. 

I worked with this brand last year to make some clothing for my boyfriend’s business so I’ve had one of these hoodies for over year. It is still the first thing I grab out of the laundry. It keeps it softness and coziness, as well as design integrity after a hundred washes. Only the best for this coven! 

Wear the portal + be cozy.